What should you do if you’re the ultimate driving machine? Create the ultimate virtual showroom.

This prototype was part of a pitch to win the North American regional business for BMW (we won it). The idea was to showcase BMWs in an innovative way that users would enjoy and that would generate some word of mouth. Navigation for the site is handled via the arrow keys AND, for the truly adventurous, using your hands and your webcam.

The site includes an impossible driving course that users could drive only after sharing their zip code with us. This would enable local dealers to market directly to the users with region specific deals and an immediate glimpse at the inventory

Hint: After launching the prototype, click ‘allow’ to enable your webcam and then click ‘New 3 Series’ on the main nav to initiate the rotation. Press the space bar to fly into the car

See it in action

Fathead needed to appeal to sports fans and be authentic in so doing.

We created a finger football game as part of a fan destination site, areyoufanenough.com. Users competed for the top score with top scores and usernames displayed within the interface. Top scorers each week were offered discounts on the purchase of various fathead products.

We also skinned the game with partner logos and allowed them to post it, to drive additional traffic.

My top score is 33. What’s yours?

How do brands play in the social media arena? By being true to themselves and their customers.

This initiative does exactly that.

This rich media execution certainly gives new meaning to the term ‘looking under the hood’.

The messaging in the banner switches out to a regional promotional offer after the user rolls over the car for the first time.

Who doesn’t love bubble wrap? This banner was the best performer in a series that we did for Bloom Energy.

Sometimes you just need a piece of pizza, even if you're in a banner. This banner was part of a pitch to win Round Table Pizza (we won it). The idea that the pizza was so irresistable, you would grab a slice right out of the banner seemed fitting.

Lead nurture, retention, upsell, cross-sell, upgrade, winback, trial, OEM

You name it, we did it for Symantec. Sending over 4 million emails per month, we worked closely with the client to devise strategies for a multitude of business goals. We devised numerous test plans and KPIs and built a 400-day retention strategy from the ground up. Check out the case study below.

An energy drink for women

Del Monte tasked us with helping them launch Bloom energy, targeted specifically at women.

It was launched with a fully integrated campaign and the website became a place to not only share information about the product, but also a place to showcase some of the events that we had created and just generally ‘spread good energy’—the campaign tag line.

Mobile, mobile, mobile, mobile. With so many consumers starting to adopt smart devices, it is imperative that brands not only make their online content accessable, but also customized for these devices.

So you’re having a baby and you’re a huge sports fan and you want your son or daughter to have a great name. Hmmmm....

This campaign really focused on differentiating the Michelin Guide from other (lesser quality) dining guides.

Wouldn’t it be great if you could find out exactly what used cars a dealership has on hand in your area?

Working with Google’s gadget ad platform, we developed a banner that pulls directly

from the BMW Certified Pre-owned inventory database to allow users to browse directly in the banner. This realtime capability drives a much more qualified lead directly to the dealerships.